Evaluation of my product

To start with I created the name Extreme Mucho Supersparkling Wackocreamy Swiss Fudge Nutter Megabar Lite as I thought it would be memorable as other chocolate bars have short names however I changed the name to Megabar as the other name would have been difficult to put into the logo. I chose the prices to make it similar to a Mars bar because I think this would be one of the products main competitors. I originally chose to the sell the product at only certain times during the year as it was a novelty product at the start however I think the finished product is more similar to a normal product so it should be sold all year round. I think ethos advertising is a good choice for the product as it is unknown and somebody famous would boost the representation of the product and help people remember it. For my logo I chose a large font and a box shape as I think it makes product appear like a big chocolate bar. In the both of the adverts I have added the an explosion as it add excitement and infers an explosion of flavour.